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About Us

About Us

MonaWatch is powered by Mona Electronics LLC. It was founded in 1989 with a vision of distributing high quality international branded watches to the local market in the UAE. Since our humble beginning, Mona Electronics LLC has now grown to become one of the biggest watch distribution companies in UAE with over 30 exclusive brands and over 25 years of market experience.

We are authorized dealers for famous watch brands such as Fossil, Seiko, Citizen, Casio, Orient, Police, Jaguar, Bentley and many more.

Our mission is to be the premier watch store of choice on the web, by continuously adapting to our customers’ changing needs. We offer an unparalleled shopping experience by providing convenience and delivering exceptional customer service. As we continue to offer excellent value on watches, we are always pleased to hear from our customers.



  • Seiko Watches awarded “Retailer of The Year” in 2003.
  • Raymond Weil swiss brand awarded “Best Achievement Award” and gifted SWISS TRIP in the year 2004.
  • Roamer swiss brand awarded “Best Selling Award” for the Best Selling performance of ROAMER WATCHES in the year 2005.
  • Retailer of The Year” awarded from Juma Al Majid Est. watches division, at Switzerland trip, for the leading brand CITIZEN on 2nd APRIL 2006.
  • Certificate of Appreciation” awarded from Hour Choice for a Commendable Performance in 2008.

Exclusive Dealership

  • Seiko watches have certified us as ‘Authorized Seiko Retailer’ & ‘Seiko Elite collection’ dealers since 2003.
  • Citizen watches have certified us for ‘Authorized Citizen Dealer’ since 2003.
  • Rhythm clocks certified us for ‘Rhythm Authorized Dealer’ since 2005.
  • Samsung Watch Company certified for ‘Authorized Retailer’ to Mona Electronics LLC in 2005.
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